Nokia inks largest ever deal for Lumia in the enterprise with 30,000 Windows Phone win
Nokia has landed its largest enterprise smartphone deal since switching to Windows Phone.
The company announced on Tuesday that Spanish financial services group CaixaBank has signed a deal for 30,000 Lumia handsets.
Details on the agreement itself are limited. While Nokia says that the deal will involve the Lumia 925 — its general purpose flagship phone for last year — for the initial phase of the deal and that CaixaBank can upgrade to newer models if it fancies, it hasn't revealed how many of the 30,000 will be 925s and over what period the rollout will happen.
According to Nokia's Iberia GM Reyes Justribó, Microsoft and Nokia came up with a "customised solution for CaixaBank covering all their requirements and allowing us to manage it for the future in a coordinated way". What precisely that customised solution involves is unknown, as none of the companies involved will provide any more details.
The deal is Nokia's largest publicly announced win in the enterprise for its Lumia devices by a significant margin. Last year, the company signed a contract with Delta Airlines to deliver over 19,000 Windows Phone handsets, as well as an agreement that will see it provide over 2,000 Lumias to power and automation company ABB.
According to Nokia's own recent statistics, its share of the EMEA B2B market now stands at 12 percent.
The company has been increasingly targeting the business segment since it adopted Windows Phone as its primary smartphone platform in 2011, and agreed to be acquired by the OS' maker Microsoft last year.
Nokia had not responded to requests for comment at the time of publication.