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Intel also tried to reinforce the image that it is more than a chip company by discussing virtualisation and desktop management. Later this year, the company will launch its vPro client management system which it claims could eliminate up to 80 percent of manual visits to fix desktop problems.
The Intel event, which was hosted by ITV-F1 commentator and former Formula One driver Martin Brundle, saw Villeneuve deafen the crowd of IT professionals and race fans with drag-racing style runs along the section of Hyde Park opposite The Albert Hall.
Asked by Brundle about how he approaches the risks involved in racing, Villeneuve replied that if he wasn’t involved in Formula One he would be doing something even more dangerous. "To have a big crash you have to be very unlucky. But you have to pay attention to every detail in the cockpit, so you are ready for a crash if it happens," he said.