Augmented reality and health care - Qualcomm's mobile future

Augmented reality and health care - Qualcomm's mobile future

Summary: Chipmaker Qualcomm offered a glimpse of what the future might hold for the next generation of smartphones.


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  • Augmented reality offers interesting opportunities to marketers, according to Jacobs, enabling characters on the back of cereal packets to be brought to life at the breakfast table, for instance.

    Augmented reality will also enable social networking to step off the web and start hovering a few inches above our heads, according to the Qualcomm CEO.

    "What's really interesting about this tech I think is it's going to give a user interface to the world," he said. "I'll be able in the future to point my phone at you with the camera and a little thing will pop up above your head of whatever information you're willing to share with me."

    Photo credit: Natasha Lomas/

  • Another area where smartphones are going to be playing a bigger role in future is in helping people monitor their health, according to Jacobs.

    "Given that you have the phone on you all the time you will be able to have sensors that you wear on your body or the phone will be able to detect things about you," he noted. "You know how today when you have your phone and you feel like you're connected with your friends and family... I think the same thing's going to be true in the future about your health provider."

    The chipmaker demoed a wireless health monitoring app which tracks various vital signs such as a mobile user's heart rate, breathing and temperature, and collates the data on the display pictured above.

    Photo credit: Natasha Lomas/

  • The app is used in conjunction with this belt, containing various wireless sensors, which the mobile user wears. Bluetooth connectivity is used to transfer data between the sensors and the smartphone, enabling the smartphone user to monitor their own health and even share the data with their doctor.

    Photo credit: Natasha Lomas/

Topics: Mobility, CXO, Hardware, Health, Legal, Processors, Smartphones, IT Employment

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