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Facebook at one point had a hidden form allowing European users of the social network to request their data, a provision made under European law.
But once Reddit got hold of it, this flooded the social network with requests, overwhelming Facebook's user operations team, forcing the team to hold back on any delivery of data due to the huge number of users' requests.
Facebook then decided to trim the response it would give to data requests, under Irish and European law, partly due to the 'Europe vs. Facebook' campaign's budding popularity. The 57 categories of data were pushed down to 22 data categories, which some claim that Facebook is holding back on 'vital' information that could cause damage to its data collecting practices.
Facebook also had to contend with a vast data breach, whereby 'socialbots' -- carefully engineered programs that act like real people on the social networking site -- managed to friend people, and download vast quantities of their data. This network of socialbots managed to infiltrate over 1 million profiles, partly because of the lax privacy choices made by end-users.
As CNET report, Facebook's cookie management system was 'defected' -- though since corrected, they were assured -- that meant the social networking giant was tracking the web histories' of users even though they were logged out of the social network.
To think that a social network one trusts with all of this data, but still wanted more, disgusted many users.
Germany, a world leading nation in data protection, accused Facebook of tracking users' cancelled and logged out accounts, and headed under increased pressure from the European privacy regulators. Germany's privacy watchdog made the claims in early November, and could fine the company up to €300,000 ($420,000) for each breach of their laws.
But closer to home, Facebook attracted senators' attention after the news erupted. Sen. Jay Rockefeller will "invite Facebook and others to explain how they are using personal information".
Users are increasingly finding that the vast array of privacy settings is difficult to not only manage, but to edit too.
Almost half (48 percent) surveyed by Which? Computing said that they struggled to keep track of all the security and privacy changes that have been made in the social network. Respondents changed most of their settings 'only twice', even though Facebook has issued a number of updates and fixes to its privacy platform. Many may find that their settings are still set to 'everyone' or 'public'.
If so many people are not changing their privacy settings, this alone could be why so many people's data is being harvested by socialbots or other socially-engineered attacks.
Mark Zuckerberg came under fire for encouraging others to post more information about their lives under the new 'Timeline' feature.