8 of 11Image
Eric Schmidt, Google's chairman, either in a moment of blind panic to throw antitrust regulators off the scent or not, admitted during a Senate hearing that Apple's intelligent assistant for the iPhone 4S, Siri, poses a serious threat to the company's search engine.
This made Google frankly look rather weak and downtrodden by its various competitors. It also looked as though Google was in its glass house throwing stones at Apple, after Google continues to face antitrust hearings and anti-competitive reviews.
Search is still a massive part of Google's business, and while the search giant retains around 65 percent of the global marketshare, other competitors are chipping away at its share. And this worries Google like you could only imagine.
Continuing the antitrust theme, Google had more than just Siri to worry about -- which came as a by-product of Eric Schmidt's repeat performance during a Senate antitrust hearing.
Google is accused of 'cooking' search results to favour its own products over others, and continues to struggle to justify or even prove that the company is not. Also, because of its 65 percent marketshare, Schmidt continued to face questions over Google's dominance over the search and mobile market. According to comScore, Android controls around 34 percent of the U.S. market while Apple's iOS has just over 43 percent. Surely that would be enough to prove that it was not hogging the market?
Ultimately, the company has to remain seemingly in control and assertive, as well as competitive, without being seen to be overly competitive to the point where regulators start looking into the business practices of the company.
Long-time Google+ fan Robert Scoble blasted the company over its newly released brand pages, a feature that similarly resembles Pages on Facebook, allowing companies and businesses, public figures and the like to amass corporate followings.
While some of his comments were valid, Scoble does have one hell of a following that agrees with practically everything he says.
It was enough to dent Google for a day or two -- which is enough when it boils down to the nature of the web. Most things are short lived, but when a controversy kicks off, it ultimately gets turned up to eleven.