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Sony used this PhotoShopped image during the PlayStation 2 promotional campaign, with good results. At first it just looks as though a head is split down the middle only to reveal the inner parts of this pre-Englightenment mind. Yet upon closer inspection of the high-resolution image (which can be found here), you can see a great level of detail of this fantastic, fantasy world within a post-modern shell.
For more on things like these, more often than not merely tish, piffle, boulderdash and other irreverence to the world at large, head on over to the ZDNet iGeneration blog.