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Photos: Inside Apple's Sydney store

Apple took the wraps off its first Australian store today. Here is a sneak peek of what is inside the big glass walls.
By Munir Kotadia, Contributor
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1 of 18 Munir Kotadia/ZDNET

Apple invited media for a sneak peek of the company's first retail store on George Street in Sydney, which will open to the public on Thursday 19 June at 5pm.

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2 of 18 Munir Kotadia/ZDNET

There was a big crowd outside the store at 9.45am this morning as Apple staff ensured only invited media were admitted. Everyone else will have to wait another 30-ish hours.

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3 of 18 Munir Kotadia/ZDNET

Inside the store, Apple "geniuses" look on in amusement as the press fight it out for a prime position.

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Ron Johnson, Apple's senior vice president of retail, makes his presentation on the shop floor.

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Not much to see for those stuck behind the masses of camera people.

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Looking straight up from the foyer, you can see Apple staff looking down on the proceedings. You can also see the massive Apple logo in two dimensions.

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The stairs that lead to the upper floors are striking. This is the view from the ground floor — you can see the first batch of journalists making their way up.

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8 of 18 Munir Kotadia/ZDNET

This corner of the first floor is accessory heaven.

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9 of 18 Munir Kotadia/ZDNET

More MacBook Pros than you can shake a stick at.

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The iPod family lives on level one.

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On the top floor there is an area for group-training sessions.

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Sydney apparently has the biggest genius bar of any Apple store in the world.

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View from the top floor, looking down on George Street.

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This is how the store looks from the corner of George and King Street.

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Looking out, you can see directly into the Telstra shop. Note the Telstra staff taking a break to look in on the action.

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This is the Apple store when standing outside the Telstra store on the opposite side of George Street.

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Here is some behind the scenes action of Ella Morton and Matthew Oxley creating our video tour of the store.

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18 of 18 Munir Kotadia/ZDNET

The most famous Apple in Sydney.

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