Samsung leads Android pack in enterprise, but Lenovo looms

Samsung leads Android pack in enterprise, but Lenovo looms

Summary: Samsung has a commanding Android lead in the enterprise with Motorola a strong No. 2. Given Lenovo's acquisition of Motorola there's a good chance the Android race will become more interesting in the enterprise.

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Samsung dominates the Android enterprise charge, but Motorola has a sizeable chunk of the devices in the field, according to data compiled by Fiberlink. The real fun for Android in the enterprise will come when Lenovo closes its Motorola Mobility acquisition from Google.

Given Samsung's push into business to business and the enterprise it's no surprise that its smartphone presence in the enterprise is strong. Fiberlink's data is compiled by 250,000 Android devices in the enterprise. Fiberlink is an enterprise mobility management company recently acquired by IBM.

Also: Lenovo buys Google's handset business for $2.91B

motorola razr

Among the key data points:

  • Of the Android devices in the field, 84 percent were smartphones and 16 percent were tablets.
  • The top five manufacturers make up 90 percent of all Android devices in the enterprise.
  • Of those manufacturers, Samsung was 56 percent of the sample followed by Motorola at 22 percent and HTC at 8 percent.
  • The Galaxy S III was most popular Samsung smartphone and Motorola's enterprise entry was the Droid Razr M.

What's surprising about Fiberlink's data is the showing by Motorola, which has a good foothold. The foothold is enough for Lenovo to use the Motorola brand as well as PC and server package deals to gain more share.

Ultimately, the Android in the enterprise push will be led by Samsung and Lenovo. Samsung can also bundle other screens like PCs and monitors, but Lenovo's sales channel with PCs, smartphones and servers is likely to be formidable over time.

On Lenovo's earnings conference call last week, CEO Yuanqing Yang said that the company is likely to have a brand like "Motorola by Lenovo" in the U.S., North America and Latin America. In China, the Motorola brand will be relaunched.

Given Motorola's presence in the enterprise, Lenovo will be an instant No. 2 in smartphones and tablets and look to corporate sales of PCs and servers to create a halo effect.

Topics: Mobility, Samsung, Smartphones, Tablets

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7 comments
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  • five manufacturers make up 90% of all Android devices in the enterprise

    When you consider iOS has 73% of enterprise mobility, 5 companies splitting 90% of 26% sounds absolutely abysmal!
    matthew_maurice
    • Huh!

      “When you consider iOS has 73% of enterprise mobility”

      What article are reading?
      RickLively
      • What article are you reading?

        ...
        RickLively
        • We were reading this one.

          Where did your 75% iOS come from?
          jessepollard
          • Here

            It was widely reported, here's a link:

            http://www.phonearena.com/news/iOS-represented-73-of-all-devices-activated-by-the-enterprise-in-Q4_id52571
            rbgaynor
  • Where do you believe the U.S. is? Most of us think it's in North America!

    "in the U.S., North America and Latin America".
    REBERY
  • Headline is meaningless

    It should be "In enterprises that use Fiberlink".

    How many enterprise even use Fiberlink? I don't know anyone in the circle of admins I keep in touch with (fortune 500 companies).

    It's also misleading as this is an Android only view.

    There is no one buying devices from Lenovo, same with HP and Dell. The bulk of wireless devices are sold through wireless vendors so good luck to Lenovo as I don't see anyone pushing their devices.
    MobileAdmin