The PMRG Connector app provides a user-friendly mobile connection to PM Realty Groups company information, properties, market data,...
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Christine Heckart knows about the intersection of marketing and IT: As a CMO and one-time CIO, she serves up lessons on cloud, marketing and customer data.
Sponsored by Microsoft Cloud
A look at how marketing departments can utilize cloud services for data analytics, email targeting, customer segmenting, and predictive strategies.
Adobe rolled out a series of initiatives designed to bolster its cornerstone clouds, including a partnership that links data from Microsoft's Dynamic CRM with Marketing Cloud.
Already making an impact with its cloud backup service, Revert plans to push into cloud data security.
Our online lives generate a trail of data that is eagerly consumed, analysed and traded by marketing companies and rating agencies, among others. This book explores the dangers of the data-driven society, with a particular focus on Silicon Valley and Wall Street.
Wonder what Bitcoin, Dogecoin, Litecoin or other popular digital currencies are worth right now around the world? Try Such Coins!Featuring-...
Salesforce.com wants to turn marketers into data scientists with its latest addition to the Marketing Cloud.
Alibaba is expanding its cloud computing services in the US, and the firm's first expansion overseas will be to Silicon Valley.
Wells Fargo for iPad is a fast, secure, and free* app for Wells Fargo and Wells Fargo Advisors clients. It is available 24/7 using...
Chief marketing officers may want to start planning for the wearable revolution by pondering how they can use the data and then pitch you.
The creative software giant tacked on more personalization and geo-location features to the latest Marketing Cloud iteration, leveraging iBeacon compatibility to steer customers toward data-driven marketing.
The vision Salesforce has for market-facing engagement is the right one: Tear down data, app, and user experience silos between marketing, sales, operations, and support. But does their cloud measure up to this vision yet?
Ensighten will use Anametrix’s multichannel marketing analytics technology to offer marketers access to a richer set of data and analytics.
The San Francisco-based marketing intelligence company, which touts data science as its core DNA, recently secured $54.7 million in a Series C funding round.
How can businesses fully and continuously engage their customers? CRM pioneer Jeff Tanner's new book delivers a strategy for realizing big profits from Big Data.
Despite nearing the dead middle of summer, it's already been a big time for big data at Oracle.
Business has bought into the mythology of big data and pervasive "surveillance-based marketing and advertising", but its time is coming to an end, says 'Doc' Searls.
When a retail marketing services provider found itself with a huge repository of data, it knew it spelled opportunity.
For a three-person marketing company, adopting an online accounting platform has opened up a new world of connecting data and at-a-glance business intelligence.
Subject to the approval of its board, Data#3 will have a minority shareholding in Wi-Fi analytics company Discovery Technology.
Korea’s leading IT services company LG CNS is tapping into China's emerging big data market with its social media analysis solutions, reports ZDNet Korea's Cho Mu-hyun.
A new US$50 million funding round will see Drupal "enterprise facilitator", Acquia, boost its big data marketing, personalised engagement, sales, and marketing, and its chances for an IPO this year or next.
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