Marketing+uk+intel

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Microsoft's score card for Smoked by Windows Phone

Microsoft has published some numbers about the challenges held as part of its Smoked by Windows Phone marketing campaign, which started at the Consumer Electronics Show in January and is currently touring the UK. Obviously it's winning most of the challenges, or it wouldn't be doing it.

May 14, 2012 by

Intel's infographic Christmas tree - in a single image

Intel UK has produced an infographic to show how it is contributing to Christmas. Its microprocessors are used for a variety of tasks, such as rendering movies, running web servers, and even powering the supercomputers that enabled Procter & Gamble to "optimize the aerodynamics of their potato crisps".

December 9, 2011 by

Are Intel’s Ultrabook subsidies a rotten apple?

What’s in a name? Intel slapped Digitimes for reporting that it's paying OEMs a "marketing subsidy" to keep prices on its MacBook Air clones ultra-low. Intel insists that its Ultrabook payments are just "incentives." Could Intel’s semantic vigilance signal antitrust concerns?

December 8, 2011 by

Lovefilm drops Flash, kills Linux support

The UK online film provider Lovefilm is dropping Adobe's Flash as its delivery technology in favour of Microsoft's Silverlight.The move will mean no more Lovefilm access for those running Linux/Unix systems or older Macs that use PowerPC chips rather than Intel.

December 2, 2011 by

Intel: 100Gbps silicon photonics due in May

Intel plans to transfer data at 100Gbps via silicon photonics in a public demonstration in May.This will double the 50Gbps of data transfer via silicon photonics that Intel showed at the Intel Developer Forum (IDF) in September, 2010, Justin Rattner, Intel's chief technology officer, told ZDNet UK on Thursday.

September 16, 2011 by

Intel refuses to slash CPU pricing for laptop makers building Ultrabooks

The see-saw battle continues between Intel and the notebook vendors it's wooing to create its new Ultrabooks. Manufacturers have complained that part costs are too high to sell the systems for $1,000 or less, and Intel has not only thrown big marketing money their way, but also supplied a bill of materials that shows that the magic price point for Ultrabooks can be reached.

August 15, 2011 by

Intel working on Atom chips for servers as E7 hits

Intel is working on versions of its Atom chip for the server market, and they should reach the market in the second half of next year. The date was confirmed by Boyd Davis, Intel's general manager of server marketing, at a private dinner in London on Wednesday night.

April 7, 2011 by

Tesco in talks over facial recognition tech for stores

The supermarket giant Tesco is examining facial recognition technology that could help it recognise high-value shoppers and shoplifters, according to NEC.NEC senior marketing coordinator George Gimenez told ZDNet UK at the Unified Communications (UC) Expo 2011 in London that Tesco is interested in the technology, called Neoface, because it could help the company identify its top customers as they walk into a branch.

March 8, 2011 by

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