Roi

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SpotLighter

SpotLighter is a customer acquisition system designed specifically for use by exhibitors at tradeshows and industry events. It allows...

1 day ago By VarIT

That ROI-driven process just cost you a customer

Focusing on ROI exclusively works against you, not for you. Are you giving customers the experience they want, or the experience you think they want? In the short term, your approach can cost you customer engagement. In the long term, it can erode your customer base.

14 hours ago by

ChoiceView

When you call a business, ChoiceView allows you to talk or chat on your iOS device while you see documents, images, forms and menus...

1 day ago By Radish Systems

Marketography

Marketography--the popular marketing information blog is now available for the iPhone. The Marketography app offers access to articles...

1 day ago By Gregory Dean

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