With Connect, LivingSocial is adding tools such as tailored social media communications, personalized deal offers and email messages into its Merchant Center marketing platform.
Showing results 1 to 20 of 141
Stackify's CEO and VP of Marketing discuss what monitoring/management tools developers/operators need. In short, simplicity and the ability to dive deep into the software stack when needed.
Umesh Kukreja, Riverbed's Director of Product Marketing, discusses what network virtualization techniques and tools are needed in today's environment.
Adobe launches core services for profiles, digital asset management, analytics and planning tools for offline and online marketing as well as support for Apple's iBeacon for proximity marketing.
An enterprise licensing agreement over 3-years means that Adobe's Creative Cloud and other tools will manage docs and forms as well as marketing material for the U.S. Army and Air Force.
The Chief Marketing Officer of LexisNexis describes how to achieve traditional marketing and demand generation objectives with social media.
The goal of a real survey is to learn more about what companies and their decision-makers are thinking and planning. Unfortunately, many studies are thinly disguised marketing tools designed to drive customer awareness and interest -- and produce a demand for a company's products or services.
Salesforce CEO Marc Benioff's Dreamforce keynote aimed to fill in blanks between a broad strategy where the Internet of things meets marketing and branding everywhere.
CEO Mike Koehler said that the company is continuing to invest in big data analytics and integrated marketing tools, but projected flat revenue for 2013 relative to 2012
Essentially, SAP has the tool set (thanks primarily to its flagship HANA in-memory database) while EMPEA will provide the brainpower.
VerticalResponse touts connections to Microsoft Dynamics, NetSuite, and other cloud CRM applications, while BatchBook creates integration with HootSuite.
Swipely adds measurement and analytics capabilities to local merchant loyalty toolkit, while Constant Contact updates content creation services.
Many small businesses are investing in mobile search and local marketing campaigns. Make sure the tool or service your company chooses is backed by thorough analytics.
The enterprise space is getting more comfortable with social networking tools for internal communication and collaboration, according to the software-as-a-service provider's Marketing Cloud product director Derek Laney.
Digital marketing isn't just about mobile advertising or rolling out an app. It's about rethinking marketing from the ground-up.
Selecting the right IT service management tool has never been easy, and software-as-a-service now adds an extra dimension of complexity. Forrester's SaaS ITSM Tool Market Overview covers the who, where and what.
Small businesses find most new customers through word of mouth. Here are some new or updated services for amplifying those voices and offering targeted deals.
Facebook is expanding its marketing program with a new online hub for building enterprise tools and apps.
VMware is introducing a cloud-based app marketplace of its own as it upgrades its cloud management toolbox for developers.
Many countries in Southeast Asia are ahead of mature IT markets such as Singapore, Australia and New Zealand in implementing enterprise social tools because their companies are less "conservative" and have a younger workforce.
The best of ZDNet, delivered
- 1 33 ways to improve your iPhone's battery life
- 2 Perfectly legal ways you can still get Windows 7 cheap (or even free)
- 3 How much does an iPhone 6 really cost? (Hint: It's way more than $199)
- 4 Seven privacy settings you should change immediately in iOS 8
- 5 So you have an app idea and want to make a bajillion bucks