Freelancer.com has launched a standalone domain and website marketplace platform, spun off from Warrior Forum, the internet marketing community and marketplace site it acquired in April.
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The Australian Securities Exchange's website came back online at 12.08pm AEST following a morning-long outage from a cause that has yet to be determined.
Many small businesses are investing in mobile search and local marketing campaigns. Make sure the tool or service your company chooses is backed by thorough analytics.
Qualtrics introduces a new online marketing and research tool that allows brands to alter website content on-the-fly without IT help.
CEO admits it was too hasty and unfocused in launching products previously, and plans to simplify product lines down to audio and tablet products to nurse ailing company back to health.
Country sees traction in companies adopting common mobile services "enablers" co-developed as part of government-led IT roadmap, Intelligent Nation 2015, and plans for further rollouts, says ICT regulator.
A successful marketing strategy requires the investment of time and money to deliver prospective customers to your commerce website. To convert to sales revenue, your shoppers must have a positive experience by quickly and easily finding relevant products. Attend the DMA webinar to learn how.
Most hotel guests won't book at a hotel until they've looked at its website, according to Jerome Wise, vice president Global Internet Marketing Services for TravelClick. He's outlined some tips for aspiring accommodation venues to turn their online lobby into reservations.
Clearly, it's ROI. Hence, not only does this say a lot about the growing influence of variable data printed marketing materials, it suggests to me that VDP is about to bloom outwards in other key areas that have been hesitant to adopt. That includes marketing collateral for sure, but I'm also watching for tailored informational material like newsletters, conference schedules, educational curricula, possibly even municipal or county notices targeted to specific residences.
Globe Telecom achieves faster time-to-market services, better targeted campaigns and improved customer satisfaction with help of IBM's service delivery platform, says exec from the Philippine telco.
Mobile app developers should build revenue model on combination of advertising and in-app purchases, even if virtual goods are proving to yield bigger returns, note market watchers.
Web-exclusive content increasingly becoming viable channel for content producers and advertisers to increase viewer reach as well as revenue.
Organizations in Asia continue to view pricing as important criterion in choosing technology partner but its impact on final decision should be weighed alongside other key factors.
As the trends toward increased accountability and technical innovation continue their rise in popularity and ROI among the business community, the digital channels have consumed the top slots for new marketing spending. The study shows that for the first time in two years marketers and their service providers reported across-the-board increases in revenue, marketing expenditures, and profitability compared with both the fourth quarter of 2009 and the same quarter last year (SQLY). Their optimism about the second quarter also grew.
Despite the growth of BI, achieving ROI remains a challenge; video interview with Michael Corcoran, Chief Marketing Officer of Information Builders.
Why latency could hurt ROI on search marketing campaigns
HP, you need to consider how to better support your customers who have technical questions about your products. The glowing marketing messages posted on your website rarely offer the detail an IT decision maker would like to have. While I know that you offer very responsive, helpful service to the largest of your customers I've often heard that support for smaller organizations is no where near as good.
Novell's BrainShare conference, which was scheduled to take place in Salt Lake City in March, has been cancelled.The Linux firm's chief marketing officer, John Dragoon, wrote on Novell's website that the cancellation was the result of potential attendees' hesitancy at confirming their places, due to being "under increasing pressure to reduce travel and other controllable expenses".
This post is a warning for folks that they need to end their debating before they are fired, or as we like to call it during these times "downsized."
Optus has disabled the deposit-taking function on its 3G iPhone website ahead of the device's launch next month.
The best of ZDNet, delivered
- 1 33 ways to improve your iPhone's battery life
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- 3 How much does an iPhone 6 really cost? (Hint: It's way more than $199)
- 4 Seven privacy settings you should change immediately in iOS 8
- 5 So you have an app idea and want to make a bajillion bucks