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The Customer Experience Challenge Met: SAP's Turn

A little over a month I challenged a number of technology vendors who had shifted their messaging to customer experience from something else to customer experience to show me how they could defend that transition - to show me how it was more than hot air - smoke and mirrors. So far Get Satisfaction and now SAP have met the challenge. Read it. SAP more than answered it.

December 20, 2012 by

Sapphire 2012: The Softer, Greater SAP...I Hope

Let me start this with a strange and seemingly incoherent (but truly more inchoate) statement."If SAP marketed to the rest of the world, the way they produce conferences, they could arguably become the best technology company on the planet.

May 27, 2012 by

SAP spruiks HANA, slams Oracle

Hasso Plattner, one of the five co-founders of SAP and chairman of its supervisory board, clarified the potential that HANA, SAP's in-memory database technology, will have on the company's future — from both technical and strategic standpoints.

May 16, 2012 by

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