Google is implementing a DoubleClick ad-serving cookie across its content network that will give advertisers new powers to target advertising. The cookie also gives users the ability to opt-out, the company told the House Energy and Commerce Committee in a letter released yesterday.
Some things are clear. If Jerry Yang had merely been doing a lousy job at running Yahoo, there would have been no "mutual" decision that he should step down as CEO.
Privacy is now officially the front lines in the battle between the telco ISPs and Google (and to a lesser extent other Internet companies), as AT&T and Verizon stood up at a Senate hearing and committed to opt-in-only tracking.
Privacy groups are trying to get FTC chairwoman Deborah Platt Majoras, a Republican, to recuse herself from consideration of the Google-DoubleClick deal. It seems that DoubleClick has tapped the DC law firm of Jones Day to represent it before the FCC and Majoras' husband is an equity investor in Jones Day, according to a report on Newsfactor.
Seems that the conflicts of interest that FTC chair Deborah Platt Majoras carries about in her briefcase go deeper than I realized. You may recall that two privacy groups called for her recusal from considering the Google-DoubleClick merger based on the fact that her husband is a partner at the law firm of Jones Day, which is representing DoubleClick, although, it turns out, not before the FTC but rather before the European Commission.
In a statement today, FTC chairwoman Deborah Platt Majores said she wouldn't recuse herself from taking part in consideration of the Google-DoubleClick merger. The privacy groups Electronic Privacy Information Center and Center for Digital Democracy had filed a formal request that she do so, based on her husband's status as partner in the law firm of Jones Day, which is representing DoubleClick.
Welcome words from the FTC on online tracking and behavioral advertising. “People should have dominion over their computers,” FTC commissioner Jon Leibowitz said.
Google called Friday for new international privacy standards. The company's global privacy counsel, Peter Fleischer, said in a U.
How long should search engines companies be allowed to sit on data collected from consumers? That's the question a group that advises the European Union on privacy policy wants to investigate, reports the Financial Times.
As the search engine powerhouse Google penetrates more and more markets, it's also penetrating Washington. Google execs have been reading Microsoft history and are working hard not to repeat Redmond's ill-advised choice in the early '90s to shun the halls of government.
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