Streetdirectory.com gets new owner
SINGAPORE--Asia-Pacific online recruitment network owner, JobsDB, has acquired local mapping portal Streetdirectory.com to offer job applicants data that is tied to their location.
Samuel Sung, chairman of JobsDB, told ZDNet Asia in an interview Friday that the acquisition has enabled the company to integrate location-based information useful for job hunters.
"At JobsDB.com, it's specifically a listing of jobs," Sung explained. "But if you visit Streetdirectory.com, you can find out which vicinity you are at, and access information about jobs that are available 1 kilometer (km) or 5km away. It also provides information on the buildings where these jobs are available."
Companies with recruitment advertisements can also use the site to provide potential candidates with location details, he added.
According to Sung, organizations advertising jobs at JobsDB.com can have their ads also appear simultaneously at Streetdirectory.com and 88DB.com, which is a classified ads site developed by JobsDB.com.
"This is one way we offer additional service to clients in the face of competition [from other recruitment providers]," he said.
Streetdirectory.com's former parent company Virtual Map, earlier this year lost a copyright infringement case to the Singapore Land Authority.
"We bought the company nine months ago," said Sung. "Given the uncertainty of the litigation [then] and to avoid any [potential legal issues], we decided to start from scratch. So we built the entire map using satellite images, sending people on the ground to trace and verify the locations and indicate the landmarks."
Streetdirectory.com clocks some 16 million pageviews and over 1 million visitors a month, he said, adding that new features will be introduced on the site in future. These include interactive search, map-dragging capabilities and wider travel-related content. Development work is carried in Singapore and Indonesia, said Sung.
JobsDB.com serves more than 150,000 employers and 12 million job seekers, the company said.
On Friday, JobsDB also announced its entry into the e-commerce realm with its recent acquisition of global flower shopping portal FlowerAdvisor.com.
"We do not see immediate short-term returns [from these new investments], but I can see immediate short-term benefits to our customers as we enhance what we've been offering. Financial reward will come once the market has accepted these," said Sung.