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Hatsune Miku at SXSW 2013 Trade Show
The Hatsune Miku phenomenon had a large presence at the expo. Hatsune Miku is a "vocaloid" - a singing, performing 3D virtual persona that has an enormous, devoted fan base. The female animation performs live concerts, and 'her' songs are crowdsourced (contributions from fans comprise much of the songs). As someone who covers a variety of tech trade shows (for over a decade), this exhibit completed my sense that the SXSW 2013 Trade Show was truly a world-class, unforgettable experience.
Photo by John Adams.