Social network is certainly changing business - hours lost as people update their Facebook page and Tweet about how they are going to lunch. "Social netowrking" has been around since the dawn of mankind. How we network is ehat has changed. And it is becoming less personal all the time. Anymore, I find a quick trip to someone's office or a phone call is significantly more effective in getting a task done compared to communicating via e-mail and IM. How anyone can colloborate to complete a technical task using Facebook and Twitter is beyond me. Especially since Facebook has turned into a mass marketing playground for advertisers.
Not to say there are not any instances where Facebook, Twitter, etc might be useful. But it is not the end all solution that the social media evangalists would like people to believe.
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