@ Graham Ellison
Talking about Apple's tiny share in the computer market in the same breath as its impressive overall revenue/profit is misleading at best, and dishonest at worst.
Apple's primary business isn't computers, and hasn't been for some years now. If it were, Apple's revenue, profit and market capitalisation would all be much lower than they actually are. Moreover, even in the computer market, Mac sales are often driven by iOS device sales (which was the original purpose of the iPod, before the i-devices eclipsed the Mac).
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