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Most nontechically minded don't know that RAM is one way to extend the useful life of a PC. Apple has their customers largely conditioned to not thinking of upgrades to existing hardware. If they make the RAM affordable, many customers will order it whereas they almost assuredly won't upgrade themselves. Thus they will buy the next overpriced Apple PC instead. Apple makes money. Plus most will never figure out how inexpensive RAM actually is and assume that all RAM is expensive. Typical Apple manipulation of their customers/ taking advantage of their customers' trust and lack of knowledge.
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