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I think the EU learned that they had to keep fining them to the tune of 497 million EUR (794 million USD) in 2003, then an additional 280.5 million EUR (448.58 million USD) in 2006 and finally 899 million EUR ($1.44 billion USD) in 2008. What exactly is the valuable lesson when you have to fine a company 1.6765 billion EUR (over 2.722 billion USD)?
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