Dennis,
The best solution is one that gets used.
Far too many Enterprise 2.0 evangelists seem to be in love with ideas and principles, rather than focusing on the main point, which is to get things done more efficiently and effectively.
When I'm working with a customer at PBwiki, I tell them to avoid talking about business revolutions or the benefits of the social business. Instead, I tell them to identify their most important business processes and break them down into individual steps so that we can figure out whether or not PBwiki can actually help.
Then once we come up with a theory, it's time to introduce that theory to the people actually doing the work, to see if they agree or disagree.
It's a lot more work than just throwing open the floodgates, but it's a lot more likely to produce a long-term change.
Take the time to get E2.0 into the bones of the organization; initiatives that are skin deep just don't stick.
Discussion on:
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