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More Emphasis on the second "S"

samantha_datastay 15th Jul 2009

I think this was paid research from an on-premise vendor. When a GM from SAP starts using its findings it makes me wonder....

In my opinion, SaaS is a disruptive technology but many SaaS companies pay too much attention to the first "S" in the term and not enough to the last one. In other words, selling too much software and not enough service. Many vendors are too pre-occupied with going after market share and not much of anything else. A lot of the concerns mentioned in that study have to do with service.

What many SaaS vendors need to realize is that they are really selling a mutually profitable relationship over the long term and not just software, (Duh! It's subscription based!)

--Samantha
www.datastay.com
(...our tagline is "Build Success" because we know that our success is directly linked to the success of our customers!)