All of these are solid predictions from solid players.
Here's one more: as marketers, brand managers and
creative agency heroes begin to see social business as
just one more integral piece of overall business, we
may begin to see a slow down on product, process and
even company names built with "e" and "i" prefixes, as
well as other acronyms and nonsensical words. Instead
of pressing the human language for "new and
different," brand specialists should begin dialing in
on language as human and, dare I say, social! (more on
this at http;//nmash.blogspot.com)
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