I think that social media is the next step to socializing. Can you go an entire day with out talking to anyone, being completely isolated from the outside world (except for maybe TV)? I think most of us would say no.
Social media is the next step to socializing face to face or on the phone, just like the phone is the next step to face to face communication and email is the next step to mail.
I do not know if social media is addicting, but if it is then there should also be a study to see if we are addicted to old fashion socializing.
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