A good way to get people to upgrade early, is to give the impression that it will move over to a competing network?
I don't think anyone would be willing to wait 6 months or whatever on the rumor of it being available on Verizon, they want a smart phone now, but for those already invested in iPhones, the opportunity is there for you to take advantage of the upgrade offer: If it doesn't pan out, and Verizon doesn't get the iPhone, no harm to the upgraded AT&T iPhone buyer.
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