Area. And, sometimes things that look like failure, with persistence, become successes. Take Windows 1 and Windows 2 for instance. What if Microsoft had given up after version 2 did not succeed??
Maybe, Google could use some more marketing skills, but, with persistence, some of those "failures" you are talking about could become multi-billion franchises in the long run.
MS has also had a number of spectacular "failures" as you call them in recent years. The only things bringing in big money are the Windows and Office monopolies.
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