OEM and Boxed Set Users copies need activation after re-installation. If MS Playsforsure is anything to go by. At 2015 will just turn XP activation servers off for good so reinstall will no longer be a option for all OEM and Boxed set users. Past this point the only people who will still be able to use it are copyright breachers and companies with VLK.
There is nothing in the OEM or Boxed Set Licenses that say that MS has to free the old XP OEM and Boxed Set from the activation servers.
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