@NonZealot A couple years ago, I got tired of hearing this word from Microsoft.
These words mean nothing if it's the maker of the product that's using them, I want something that the users are calling innovative. Still, you have to be enthusiastic about your products, and words like "awesome" definitely make Steve sound more enthusiastic about the newest Apple product.
...but it loses its meaning after the 300th or so time. Time to find the next adjective. Can't wait until he describes a future iPod Nano as "bitchin'" :-D
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