When RIM started out all those years ago, the needs of the enterprise were very specific. Now the lines are blurring such that enterprises allow people to buy their own phones and download apps they need, cloud based solutions are changing buying decisions, and consumers and prosumers are becoming more sophisticated in their needs too. We were a sponsor at RIM's WES event in April, and to conincide with that we wrote a thought-provoking paper about the "prosumerise", i.e. the way that the needs of the enterprise, prosumer and consumer are not as defined as they once were. You can access it at www.prosumerise.com
BTW, we are a BlackBerry app developer, and as we have one of the most popular business apps on App World we have seen a lot of shift in the thinking within the business community about how they source solutions that meet their needs, much of which can now be served by some of the better apps out there.
Terry, Widality
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