@Jason Mittelstaedt Your comments are magnanimous yet simultaneously disingenuous.
Sure, customers do not care about the definitions that industry insiders toss around. However, let's not sidestep an important truth: those definitional games are often, if not always, an attempt to divide thought leadership and claim ownership of intellectual territory with the hope that market leadership will soon follow.
It's all about marketing, rather than substance, don't you agree?
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