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MS didn't "sell out" of the 3-packs... they instructed all retail stores to remove them from their shelves early once word spread about how good of a deal it was and it got consumers into the stores with no other options but purchasing a single license (more expensive) version. This also created a huge eBay aftermarket which fetched above retail but less than individual sales prices. I for one, was sorry I didn't get in on the deal when they were "in-stock"....
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