Of course, News Corp. already owns a publication like "The Daily", but he bought it. Its called the Wall Street Journal. And I prefer to read it on my iPad, rather than on paper.
So News Corp. is trying to replicate that product for general interest, like "People" or "Time" versus "Fortune". Someone will succeed at this project. Given the fact that News Corp. already has a working example, they have a better chance than anyone else.
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