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RE: How social media and big data will unleash what we know
jvogel@... 26th May 2011
Big data and social media is already beginning to fundamentally alter the online advertising business model. Every $1 of analytics solution value enables roughly $10 of online advertising revenue. Mobile applications and global mobile data traffic will more than double that ratio to $2-$3 per $10 within the next few years. The Insight era is just beginning.

Jeff Vogel
CEO
Calpont Corporation
ie8 fix

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