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Nokia's first dedicated gaming phone, released in 2003, sported a brand new design that allowed users to navigate menus and play games in landscape mode. Able to play at the time groundbreaking games such as the original Tomb Raider, the device's 176 x 208 pixel screen was one of the brightest and color-dense displays seen on a mobile device at the time. It also included an MP3 player, downloadable content and a USB port. It was the first Generation Y-focused phone for those who wanted to show off to their friends.
The drawback was that the device had to be held vertically and on its 90-degree edge -- which made anyone actually phoning anyone look like an idiot, frankly. (I can say that: I owned one, and was regularly called an "idiot" at school for looking ridiculous calling people... at least I hope that was why.)