Apple

Apple has become a leading consumer electronics company by reinventing the smartphone with the iPhone as well as the MP3 player with the iPod. Now Apple is looking to revolutionize computing with the iPad. And of course there's the Mac. Simply put, the company is firing on all cylinders.

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iPhone 6: A delicate compromise

Apple already sells iPhones as fast as it can make them almost, so Apple only needs to make a better iPhone, not one that's revolutionarily better. But that "better iPhone" will be the fruits of engineers at Apple carefully balancing out a number of variables.

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