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The real reasons why India's Flipkart snapped up Myntra

Financials awash in red, the rise of e-fashion and circling sharks like Amazon are some plausible reasons for Flipkart's acquisition of Myntra. Then there are others that the Indian press won't mention but Mahesh Murthy of Seedfund will.

May 28, 2014 by Rajiv Rao

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