Google

Google took a simple concept - text keywords - and became an Internet leader. In most markets, Google has the search market share lead and management is looking to expand into new markets. The search giant hasn't quite found its next big hit, but Google Apps and Android are promising extensions of the business. The game plan for Google: Expand into new markets like mobile and grow advertising revenue. Google is also dabbling in everything from broadband to power management to alternative energy. The company is well positioned to benefit from cloud computing and the consumerization of IT.

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ZDNet's tech predictions for 2013

What will be the next big thing? As cellular carriers merge and become stronger, mobile makers may not survive. Will big data analytics take off, and will 3D printing arrive with a bevy of legal and ethical issues? Here's a look ahead at 2013 and what we can expect.

December 21, 2012 by

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Google and Windows 8, working together

Microsoft and Google are archrivals on the business front, but they share a lot of customers. It's a classic example of co-opetition. Surprisingly, Google services and Windows 8 apps work well together. Here's what you can expect when you connect Chrome, Gmail, and other Google products and services to Windows 8.

September 23, 2012 by

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