Enterprise Software

The enterprise software market features massive players like SAP and Oracle and customers that are beginning to question their license fees. Can enterprise software companies count on ever-increasing maintenance revenue streams. The enterprise software field is massive and includes Microsoft, IBM, BMC Software, CA and dozens of other players both large and small.

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That ROI-driven process just cost you a customer

That ROI-driven process just cost you a customer

Focusing on ROI exclusively works against you, not for you. Are you giving customers the experience they want, or the experience you think they want? In the short term, your approach can cost you customer engagement. In the long term, it can erode your customer base.

published 19 hours ago by

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Apple announces next-gen Apple TV

Apple's Tim Cook and Eddy Cue show off the company's new Apple TV streaming video box. The new hardware has several updated features, including 1,080-pixel resolution for movies and TV shows and a redesigned user interface. The box will be available on March 16 for $99.

published March 7, 2012 by

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