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Google

Google took a simple concept - text keywords - and became an Internet leader. In most markets, Google has the search market share lead and management is looking to expand into new markets. The search giant hasn't quite found its next big hit, but Google Apps and Android are promising extensions of the business. The game plan for Google: Expand into new markets like mobile and grow advertising revenue. Google is also dabbling in everything from broadband to power management to alternative energy. The company is well positioned to benefit from cloud computing and the consumerization of IT.

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Articles about Google

Microsoft vs. Apple vs. Google: What's Next?

The products, the leaders, the rivals, the roadmaps: ZDNet's 'Hot Topics' webcast delivers valuable insights into the challenges and opportunities facing these three technology giants. Join host Jonas Tichenor, ZDNet Editor Andrew Nusca, as well as CNET's Dan Farber and Josh Lowensohn for an in-depth look at who may be standing out among the big three.

April 18, 2012 in Google

Google rolls out music service to masses

At a Google press event in Los Angeles, the company officially launches its music service and store. Now open to all, the service enables users to upload their music libraries to Google's servers, making those tunes available to stream on Android-based devices. Users can also now purchase songs from three major music labels.

November 16, 2011 in Google

'In the Plex' author on what makes Google tick

At CBS Interactive's San Francisco headquarters, Steven Levy, author of "In the Plex," discusses the notion that Google runs with a degree of chaos. But he says there's also a coherence at the company, which, at its core, he believes is a combination of things, including a technology company, an artificial intelligence company, and an Internet company.

April 28, 2011 in Google

James Cameron: A glasses-free future for 3D

At a Churchill Club event in Mountain View, Calif., Google CEO Eric Schmidt talks with "Avatar" and "Titanic" film director James Cameron about the future of 3D imaging and when it will be widely adopted in homes. Cameron says the big breakthrough for 3D will be "autoscopic" displays in which users can watch 3D programming without 3D glasses.

October 28, 2010 in Google

High fives for HTML5 at Google I/O

At Google I/O in San Francisco, Google execs Vic Gundotra and Sundar Pichai push HTML5 technologies to conference attendees. The execs believe switching development efforts from desktop-based applications to Web-based applications is key to continuing growth in the medium.

May 19, 2010 in Google

Google announces open-source video format WebM

At Google I/O in San Francisco, Google's Vic Gundotra unveils a new royalty-free video format called WebM. Google has partnered with software developers Mozilla and Opera to support the encoding technology in their browsers. The format is based on the VP8 technology that Google acquired from On2 Technologies in February.

May 19, 2010 in Google

Open-source bonuses for the big guys

At the AlwaysOn Summit at Stanford University, panelists discuss benefits that huge companies like Google and Facebook could get from embracing open source, such as third-party developers integrating their products into new application versions and easier connectivity with emerging technologies. Panelists include Ron Yekutiel, CEO of Kaltura; Kim Polese, CEO of SpikeSource; and moderator Matt Asay, vice president of business development at Alfresco and a member of the CNET Blog Network.

July 30, 2009 in Google

Google gets Bing'd

It's a peaceful morning at the Sydney Googleplex. The sun is shining and birds are singing. But wait a second: why are all those people wearing Microsoft Bing T-shirts?

July 20, 2009 in Google

Search space becomes more crowded

All the Web content in the world is useless, if you can't find what you're looking for, right? ZDNet correspondent Sumi Das talks to senior editor Sam Diaz about new search services and features that aren't necessarily going toe to toe with Google, but may prove to be disrupters for the search giant.

May 12, 2009 in Google

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