Making the Business Case For Big Data

Big data involves mashing up company data with public data to improve real-time reporting and predictive analysis. In this special feature, ZDNet and TechRepublic explain how companies can get started and make good decisions about big data. Jason Hiner (left) explains why it’s important and what you’ll find in the report.

What the ZDNet experts say...

The good news is IT vendors already have been coming up with more advanced analytic tools to extract intelligence from the era of big data.

Big data projects by nature are about revenue, risk and profits. In other words, IT and the business can't help but be aligned.

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