brand loyalty
3 Results
Sponsored White Papers, Webcasts & Resources
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Increasing Efficiency in the IT Environment
The read/write capabilities of your system are coming in to play more and more. Check out this white paper to learn more about improving your system's I/O capabilities.
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Facebook Likes don't always mean brand loyalty
What does it mean when a user Likes a brand's Facebook Page? Facebook studies are conflicting: are users being loyal to the brand or are they just looking for exclusive offers and freebies?
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How to build an army of brand loyalists
The reality: One-hit-marketing-wonders aren't going to get people to stick with your product for the long-haul
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Open source reputations build brand loyalty
Linux users are more like to go to Ask.Com than Bing. They may be more likely to shout their questions across the cube farm than try Bing.
Additional Results
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Bazaarvoice acquires rival PowerReviews; adds SMBs to social CRM portfolio
Social CRM consolidation: Bazaarvoice acquires rival PowerReviews for $152 million, closing the loop on a strategy that stretches from small businesses to big box retailers.
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As the online and physical blur, digital citizenship is now paramount
For good or ill, as what defines us as people warps and no lines remain between physical and digital, what do we need to teach the next generation?
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Belly lands $10 million from Andreessen Horowitz; customer loyalty for SMBs
Buy 10, get one free -- that's the kind of deal VC firm Andreessen Horowitz hopes it sees in Belly, which aims to replace customer loyalty cards for small- and medium-sized businesses.
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Microsoft to eliminate its Azure branding in billing portal
Microsoft is cutting the name "Azure" out of the branding for its cloud services on its billing portal.
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What's in a name? IBM's branding puzzle
Creating a unified vision out of a huge portfolio of separate products has been a challenge for IBM. The Smarter Planet campaign has gone a long way towards making IBM's products much more...
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HTC: One X, China fueled rebound ahead?
HTC argued that the One smartphone family and China are its ticket to a roaring comeback. Analysts are mixed.
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Marketo buys Crowd Factory? You read it here first ...
Read my analysis of today's news in the blog post I published last November ... the trouble with prescience is that people forget too easily these days
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Tweeting for jobs: Tips for the Twitter job search
How can I use Twitter in my job search?
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Facebook acquires mobile loyalty reward startup Tagtile
Facebook has acquired mobile loyalty reward startup Tagtile for an undisclosed sum. After Instagram, Facebook has returned to its usual types of acquisitions: it's mainly about the talent.
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Google touts YouTube as network for building brands, e-commerce
Google starts to market YouTube as a key advertising channel for building brands and supporting e-commerce worldwide.
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The tech challenges of the adult industry
The tech challenges of titillation.
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Facebook lists six steps for building a connected brand
Facebook wants you to go social and so it has listed the six steps for building a connected brand: articulate, connect, engage, influence, integrate and rejuvenate. Are you going social?
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Can great curation build brands? Intel's multi-million dollar bet on "The Creators Project"
Intel is funding a roaming global events and artist showcase: 'The Creators Project.' Can avant-garde artists help it it sell microprocessors?
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NPD Group dissolves In-Stat brand; possibly 30 analysts laid off
NPD axes its In-Stat tech research unit, possibly leaving 30 people or more without jobs.
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Is Facebook feedback defamation - or honest criticism of poor customer service?
Brands threatening to sue for defamation and deleting critical comments from Facebook do not improve their brand image or demonstrate transparency. So why threaten defamation over a negative...
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Announcing CRM Idol 2012, Watchlist 2013 and More
I’m realizing, as I get older and, of course, wiser (heh heh), that Twitter isn’t the best place to make announcements, though it isn’t bad either. I’m not getting the response I want...
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Google to sell a branded tablet - Android game-changer?
Is the Google brand enough to stem the tide of tablet customers who just can't seem to get enough iPads?
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