second life

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Second Life

A virtual world on the Internet from Linden Research, Inc., San Francisco, CA (www.lindenlab.com), in which "residents" create an identity, meet people, buy land and build their own environment or...

Dictionary

Definition: Second Life

A virtual world on the Internet from Linden Research, Inc., San Francisco, CA (www.lindenlab.com), in which "residents" create an identity, meet people, buy land and build their own environment or purchase an existing one. It is a "massively multiplayer online role playing game" (MMORPG), but one that offers users total freedom to create and interact as if they were living another life. Playing the game requires a client download for Windows, Mac or Linux.

Launched in 2003 by Philip Rosedale, alias Philip Linden in Second Life, first-time residents make up a first name, choose a last name from a list and choose a graphic identity (an avatar). The name cannot be changed, but the avatar can be. The Second Life world is a group of islands in the tropics. Using the keyboard, one can move around at will and even fly over them. You can instantly teleport from one location to another.

Linden Dollars
Land and objects are purchased from Linden Lab or other Second Lifers using Linden dollars. A small amount is given to first-time users, but additional Linden dollars must be purchased monthly to acquire more. An entire island can even be purchased.

Virtual banks sprang up in Second Life that paid interest to Linden dollar depositors. However, some of them lost money by speculating in Second Life gambling and real estate ventures and actually caused a "virtual run on their bank." Since Linden dollars can be converted to real dollars, Second Lifers lost real money, and in early 2008, Second Life closed down the virtual banks, stating that only real chartered banks could offer banking services.

User Customization
Users can thoroughly customize their avatars with Second Life tools, and they can also be created offline and uploaded. Objects can be infused with the user's own images as well as programming code in the Linden Scripting Language. All sorts of Second Life environments have been created, from pure fantasy to ultra-futuristic to venues resembling a shopping mall.

The Real World - Simulated
There are countless Second Life cultures and subcultures organized around arts, sports, games and other areas. Groups can be formed that simulate mini-companies and mini-communities. Even real companies, such as Coca-Cola and Adidas, participate in Second Life as a marketing venue. Numerous universities, including Harvard, Princeton and Vassar, offer online classes. Religious organizations hold meetings, and starting with the Maldives and Sweden, countries have created virtual embassies.

People find partners, have virtual sex and even get married in Second Life. In other words, Second Life is the "virtual real world." For an engaging experience, visit www.secondlife.com. See MMORPG.


Second Life

Meeting a Newbie
The person in the white shirt just signed up and is feeling his way around Second Life. Whenever you see another person, you can click on his or her avatar and try to start a conversation. Newcomers begin at Orientation Island, and one can actually sense the uneasiness of other newbies who just arrived moments ago. Sometimes they will answer your message; sometimes not. Depending on the name you chose and how forward you are, people will make judgments in the virtual world as they do in the real world.





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  • SOA enters 'Second Life'

    Dave Linthicum saw Anne Thomas Manes' latest post on the "SOA is Dead" affair, and declared that it's time to move on from the 'SOA is dead' debate. "We're entering a new, and productive, era...

    Blog posts | May 28, 2009 6:00pm PDT

  • Even with adult content regulated, Second Life is dead in ed

    OK, so the title is a little cheesy, but I don't think I'm wrong here. Linden Labs announced today that it would be regulating the adult content rampant on its virtual world, Second Life....

    Blog posts | April 22, 2009 1:38pm PDT

  • Twitter beats Second Life? Did Facebook get overlooked?

    There's winning and winning long-term.... I saw a great piece by Paul Gillin in BtoB magazine last month. Paul took his readers back in time to remember the hoopla, promise and excitement that...

    Blog posts | March 18, 2009 8:07am PDT

  • Second Life's Linden Labs adds execs from Intuit, McKinsey

    Linden Lab, creator of the virtual world Second Life, announced today the appointments of Brian Michon, formerly VP of Engineering at Intuit, as Vice President of Core Development...

    Blog posts | January 27, 2009 7:40am PST

  • Video: Second Life competing with Cisco Telepresence?

    Joe Miller, VP of platforms and technology development at Linden Lab, explains how Second Life has become a competitor to Cisco’s Telepresence in conducting international meetings, group...

    Blog posts | September 2, 2008 10:24am PDT

  • Adding voice to Second Life

    Joe Miller, VP of platforms and technology development at Linden Lab, describes how users of Second Life have consumed more than 8 billion minutes using the company’s VoIP software.

    Blog posts | September 2, 2008 10:03am PDT

  • Short clip: Linden Lab adding voice to Second Life

    Joe Miller, VP of platforms and technology development at Linden Lab, describes how users of Second Life have consumed more than 8 billion minutes using the company's VoIP software.

    Videos | September 2, 2008 10:03am PDT

  • Business meetings in Second Life

    Joe Miller, VP of platforms and technology development at Linden Lab, explains how Second Life has become a competitor to Cisco’s Telepresence in conducting international meetings, group...

    Blog posts | September 2, 2008 10:01am PDT

  • Short clip: Linden Lab supporting business meetings in Second Life

    Joe Miller, VP of platforms and technology development at Linden Lab, explains how Second Life has become a competitor to Cisco's Telepresence in conducting international meetings, group projects,...

    Videos | September 2, 2008 10:01am PDT

  • Business meetings in Second Life

    Joe Miller, VP of platforms and technology development at Linden Lab, explains how Second Life has become a competitor to Cisco’s Telepresence in conducting international meetings, group projects,...

    Videos | September 2, 2008 8:25am PDT

  • Google's secret project turns out to be Second Life

    Niniane Wang, the person behind Google's new service called Lively, has been working on this "confidential" project since November 2005 according to her resume. There have been hints throughout...

    Blog posts | July 9, 2008 6:19pm PDT

  • Second Life is the latest reason our kids are doomed

    I'm kidding of course, but U.S. Rep. Mark Kirk (R-Ill.) apparently isn't. According to the Chicago Tribune, Kirk sent a letter to the Federal Trade Commission requesting a consumer-alert...

    Blog posts | May 8, 2008 2:48am PDT

  • Second Life appoints new CEO with "rare and unusual passion for Second Life"

    Linden Lab, the makers of virtual world Second Life, have announced the appointment of a new CEO. Mark Kingdon's current post is CEO of online creative/marketing agency Organic (of dot com bubble...

    Blog posts | April 23, 2008 8:42am PDT

  • IBM and Linden Partner on Enterprise-Class Second Life

    IBM and Linden Labs are partnering to develop a version of Second Life that will live behind the corporate firewall. As I mentioned in my previous post, Second Life is far too fat and clumsy to...

    Blog posts | April 3, 2008 6:08am PDT

  • Is open source giving Second Life a second life?

    Linden Labs, whose Second Life is so cool yet so lacking in profits it's been lampooned in an IBM ad, sent out an e-mail alert this week boasting that open source is giving the company, well, a...

    Blog posts | February 23, 2008 9:32am PST

  • Mitch Kapor: From Lotus 1-2-3 to Second Life

    In this Super Techies video interview, Mitch Kapor discusses his career as a tech entrepreneur. He discusses his early experiences working on the first PC spreadsheet, Visicalc, and his subsequent...

    Blog posts | February 12, 2008 5:59am PST

  • 2007 year in review: 10 most popular posts

    Due to the lack of news during this time of year (and a gentle prod from my ZDNet editors) I thought it would be fun to look back at some of the most popular posts here on The Social Web in 2007....

    Blog posts | December 28, 2007 7:01am PST

  • News to know: Salesforce.com; Second Life currency theft; SAP; Document standards

    Notable headlines: Larry Dignan: Salesforce.com rolls out customer data sharing; eyes 1 million subscribers. Dan Farber: SAP blesses the iPhone. Michael Krigsman: SAP Influencer Summit: SOA grows...

    Blog posts | December 5, 2007 2:14am PST

  • QuickTime hack allows Second Life currency theft

    Security researchers Dino Dai Zovi and Charlie Miller have found a way to exploit an unpatched QuickTime vulnerability to steal Linden Dollars from users in the Second Life virtual world. Dai...

    Blog posts | December 4, 2007 10:38am PST

  • On getting a Second Life

    Real businesses have colonized Second Life. Toyota, for example, has a showroom from which you can test drive a simulated Toyota Scion. Dell has a large building that serves as a pass-through to...

    Blog posts | November 20, 2007 9:00am PST

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