Noise
>> Verizon has just launched a widget store on FIOS as well. Now, how are you going to ensure that this is a true value to the consumer versus just a novelty? What are you trying to achieve?
>> What we're focused on is get the data from our customers to see what they want to do to evolve their entertainment experience and evolve their overall communications and broadband experience. So I'll give you an example on Widget Bazaar, you said. This is actually one of your innovation platform. First inaudible to have fully interactive application platform on television screen. This is a this is a application store if you will, and what this allows us to do is bring together your entertainment experience with interactivity of the Internet for the end customers. So it's not it's not like putting Internet on TV. It's basically driving what customers wanted to do. So we launched couple of applications you may have heard of. We put Twitter on. So it's not that, you know, you just can tweet from TV. What it is is you can when you're watching a TV show, it actually brings the specific tweets that people are making about that program on your TV screen while you're watching that show. So it's very, very relevant to how the entertainment experience is evolving. Same thing we did with Facebook, we brought it as an application here. Now, with this integration, you take a picture and it pops up on somebody's TV so easy integration of applications so you got the best screen in the house, best audio visual equipment, and now you connect that with other devices in your home through all of our networks and the software stack then actually brings these services together.
Noise
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