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Apple shows off word processing software for iPad

January 27, 2010, 4:20pm PST | Length: 00:01:58
Philip Schiller, senior vice president of product marketing, demos the company's productivity app iWork and offers a peek at word processing on the new iPad.

Transcript

Apple shows off word processing software for iPad

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Host: Now let's go to Pages.

Applause

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Host: Like Keynote, with Pages, I see a library of documents that I've created in here. I also can get access to a lot of templates to start anything new. Let's go into this first one, "Life in the Serengeti." Again, this is a document that was created right on the iPad. It's beautiful. I can scroll through the text and headlines and copy. If I tap anywhere in the text, up pops my keyboard and down bring comes the ruler. It's the most beautiful ruler you've ever seen in an application. It gives you access to your most needed formatting commands. If I want to just focus on typing, I can turn it horizontal, and I get a bigger keyboard, and it's all focused on the text. Now scrolling up and down is something I can do easily with my fingers, as you see, but if I want to even get through the document even quicker, I've got a new tool called the Page Navigator. I hold my finger on the right, and now I see a smaller version of each page, and I can go to whatever page I want. Let's go to page six. Now, here you see something really advanced happening. We're seeing automatic text wrap around a graphic. I can hold down on this giraffe's head, and start moving it around, and you see the intelligent autowrap happening.

Applause

>>

Host: I can tap on the text to type, or I'm going to tap the info button on the top to bring down the control panel where I can set a whole bunch of things. Formats. I can create outlines. I can even affect the layout of this text. With one tap, I'm going to make it a two-column format. And with just that simple easy control, I can create a beautiful two-column format with text wrapped around it. So that's just a brief view of Pages. It is the most beautiful word processor you've ever used.

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==== Transcribed by Automatic Sync Technologies ====

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Talkback Most Recent of 10 Talkback(s)

  • No "Edit" in "Editorial"?
    I'm old school - I am pointedly offended when asked to take a "peak" at a word processing app - ostensibly for the purpose of being able to communicate through document creation with the ipad. Hopefully, the touted app will have a grammar checker that can catch when peak has incorrectly replaced peek. But, since the article has piqued my interest I will take a peek to see if it is at the peak of technology today.
    ZDNet Gravatar
    lightft@...
    29th Jan 2010
  • ZDNet Gravatar
    dropzone@...
    10th Feb 2010
  • a peak?
    really?
    ZDNet Gravatar
    erikswanson
    29th Jan 2010
  • RE: Apple shows off word processing software for iPad
    are we really seeing what He sees on his iPad or is it a keynote presentation? Then, how is the image being projected on the screen with full bezel?
    ZDNet Gravatar
    renaissancedude@...
    4th Feb 2010
  • More Apple magic?
    Dunno how they do it but what you see on the large screen IS what he is
    doing in realtime.
    ZDNet Gravatar
    dropzone@...
    10th Feb 2010
  • Does anyone actually type on it?
    When will they show someone actually typing on it? And
    how many times did he say "beautiful"? How about
    replacing "beautiful" with "useful". Or does that term
    not apply?
    ZDNet Gravatar
    dalano
    5th Feb 2010
  • they aren't going to type on it
    That would highlight a key weakness
    ZDNet Gravatar
    Turd Furgeson
    24th Mar 2010
  • LOL! They clapped for anything.
    Its a simple text/Graphic editor. BIG WOOP Apple! That auto text wrap isn't anything new... MS Word and Corel Word Perfect does that the same way. Hello! I mean really.
    ZDNet Gravatar
    c79ram
    6th Feb 2010
  • You're missing the point
    This proves that the iPad is not "just a big iPod Touch"

    The all too common and blind assumption about the iPad is that it's
    just a big iPod Touch. Apple's port of their iWork suite not only shows
    that it can do the not-so-new text wrap but it also shows developers
    that this is NOT simply running the iPhone OS. Also, other not-so-
    new items the demo showed, such as pop-up contextual command
    menus, further opens developers eyes to the fact that the iPad is
    capable of doing a lot more than an iPod/iPhone.

    Field reports about the iPad SDK beta indicate that further capabilities
    beyond the iPhone OS as we now know it exist, including an inline
    spell checker and dictionary.

    As happened with the iPod/iPhone, third party software will dictate
    this device's usefulness and the iPad will surely enjoy much of the
    same solid developer uptake that the iPhone/iPod did.
    ZDNet Gravatar
    dropzone@...
    10th Feb 2010
  • Show me someone typing on this thing
    Demos always look good. Show me a video of a human actually trying to type on this thing. It has to be awkward from an ergonomic perspective.
    ZDNet Gravatar
    dpatjhh
    24th Mar 2010

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