Windows 8 edges to 3.84 percent share; still fails to spark

Summary: The good news is that Windows 8 is increasing in market share each month. The bad news is that its gains are minimal and its overall share remains in low single figures.

Windows 8 has gained less than a percentage point on last month to 3.84 percent, according to the latest figures by Net Applications.

Microsoft's operating system may be struggling to gain share in the PC market, but during April every other Windows version declined in market share slightly. It's little surprise considering the damp state of the PC market, following the news that global PC shipments plunged to record lows

Windows 7 declined as little as 0.01 percentage points and Windows Vista declined by 0.24 percentage points.

In strangely good news for Microsoft, Windows XP declined by 0.42 percentage points. However, this marginal decline is far from the levels Microsoft would be hoping for at this point, with less than a year until it cuts support for the 12-year-old operating system altogether.

Back to Windows 8, the figure most are interested in.

Taking a look at where Windows 8 has gone in the past six months (taking into account the software's pre-release months before it was finally stocked on store shelves), Windows 8 is gaining a steady stream of share each month, but it's failing to take hold of the wider PC market as Windows 7 did during its first few months of release.

The figures were broken down further into three parts: Windows 8 held 3.82 percent, while touch-screen based Windows 8 devices and Windows RT devices came in at 0.02 percent and  0.00 percent respectively. (Yes, that's three zeroes.)

netapps-os
(Image: Net Applications)

Here's what Windows 8's share trend looks like (note the numbers on the left hand side):

Screen Shot 2013-05-01 at 09.12.24
Windows 8 share gains since release. (Image: Net Applications)

Note that just three months after release, Windows 8 had about 2 percent market share. By the time Windows 7 was released in October 2009, it had already gained more than 2 percent in market share, largely attributed to its predecessor's market failing.

By April 2010, six months after release, Windows 7 already had about 12 percent market share. Windows 8 currently has less than a third of this share. 

There are two thoughts to consider:

Windows 7 is the new Windows XP: With Vista's failings, many took Windows 7 as Vista 2.0, without the bulk and the baggage that went along with its predecessor. Many held onto Windows XP as a result and didn't upgrade to the latest software, instead holding out for the following version. When Windows XP support expires in April 2014, many will jump to Windows 7 because support ends in 2020, giving many businesses time to breathe.

Windows Blue is expected later this year: Because Windows 8 has been seen as a failure by some, Microsoft is ramping up its next-generation Windows Blue operating system, seen as "Windows 8.1." As many haven't taken to Windows 8's new user aesthetic, it's expected that some traditional features will return over time, perhaps even the Start menu. ZDNet's Mary Jo Foley expects Windows Blue to be released in some way, shape or form later this year.

Topics: Operating Systems, Windows, Windows 8

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77 comments
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  • Windows

    oh man thats gonna be looking nice with Win 7 having 80 percent market share next year
    Laurin Krystyn
    • Windows 7 isn't Vista... and that's the difference...

      When Windows 7 was released (and even before it was officially released), people were dumping Vista and switching to Windows 7. As Windows 7's market share rocketed up, Vista's plummeted downward. It was just as much about how much people disliked Vista as about how much they liked Windows 7.

      Now, because Windows 7 is ridiculously popular, most consumers don't see a reason to upgrade... so Windows 7 isn't bleeding market share the way Vista was. And, therefore, Windows 8's market share increases aren't as astronomical as Windows 7's were. (Not to mention all the negative press that has been aimed at Windows 8.)

      The reality is that Windows 8 was designed for tablets, and so long as Microsoft is gaining tablet market share in tablets, then Windows 8 is doing its job. And according to Strategy Analytics, it is doing just that--Windows 8 grabbed 7.5% of tablet sales in the last quarter... which is pretty impressive.
      newyorkcitymale
      • Windows 7 isn't Vista, Windows 8 is

        When you try to move all your desktop user to tablet by forcing them to have a tablet user interface even on desktop, you make the customer unhappy. Vista with all it's flaws is actually easier for the normal windows user than Windows 8. In tablets they are and will continue to be insignificant. Going from 0% to anything else is now a big accomplishment. Oem are dropping windows tablet because they are not selling, Surface line alone will not support Microsoft's future.
        alex_darkness
        • Windows 8 beautifully fast

          I was a die hard 7 fanboy until I got used to Windows 8, no going back to that bloated slow loading, sluggish Win 7.
          Mombasa69
          • Have you ever tried these little things called SSDs?

            My Windows Server 2008 R2 (workstation) boots in a few seconds. Same for all my Windows 7 installations.
            mil7
      • Windows 8 is terriable...that is the differance

        So let me get this straight, MS needs to have a complete loser of an OS for the next OS to be a success? I would have loved to been at that marketing meeting. Well I guess the next OS is set to be a hit because 8 is nothing less then a terrible, rushed, poorly thought out, square peg in a round hole OS.

        Windows 7 is popular because in gives the users what they want and need while W8 does not. The excuses you give that MS is doing well in the Pad market so it is OK to fail in the desktop market is very poor thinking at several levels. MS's bread and butter is the desktop market, in time pads and desktops will reach and equilibrium and MS needs to own that desktop market. Their pad sales are still not great and the report you quoted stated shipped units, not units in use. MS has history of shipping out units that sit in warehouses and then reporting them as market share. In reality they still have a weak offering in the pad market with little software, poor distribution, confusing marketing and immature products. They need the desktop market. They need to correct the errors made with W8 and fast.
        KBabcock75
        • Yeah, most wouldn't give 7.5% terribly great marks

          that's a fairly distant third place. Sacrificing the desktop hegemony for that number is Pyrrhic at best.
          Mac_PC_FenceSitter
          • Gaining?

            :Windows 8 is gaining a steady stream of share each month"
            Of course it's "gaining"
            Impossible to buy anything but laptops/desktops loaded with Windows 8 in retail stores.
            Same for online sellers.
            Unless one KNOWS to go to the "business" section of a seller (and most people don't know it) and order a PC with Windows 7.
            radu.m
      • No, Windows 8 didn't grab 7.5% of tablet SALES

        "Windows 8 grabbed 7.5% of tablet sales in the last quarter... "

        B.S. it was *SHIPPED* tablets. The proof is in the pudding, look at NetApplications stats for Windows 8 Touch - 0.02%, and Windows RT: 0.00% - a DROP from 0.02%. If "Windows 8 grabbed 7.5% of tablet sales" in the last quarter, then why are none of its users surfing the web?

        There's obviously a disconnect but by all means keep peddling the 7.5% marketshare B.S. as if it represents anything other than devices sitting in warehouses unsold.
        Darrah Ford
        • Windows 8 or RT tablets not included

          Please note that the statistics do not include tablets for Windows RT. It's just desktops and laptops that are counted, and not the Surface or hybrids.

          There are few Windows 8 desktops and laptops with touch screen for Windows RT. The only Windows RT laptop on the market Levono Yoga 11 Given the margin of error in the survey, it is not surprising that the proportion is 0.00 for Windows RT.
          reidar76
    • Why would that be looking nice?

      Not sure what you're trying to get at? And how would windows 7 be at 80% if it's not available to most?
      William Farrel
  • Yeah, Just You Wait For Windows 8½

    Because Windows 8 bears no relation whatsoever to Albert Einstein's definition of insanity: doing the same thing over and over, hoping for a different outcome this time.
    ldo17
    • "This is the year of Linux!!"

      Definition of insanity: doing the same thing over and over, hoping for a different outcome this time. INDEED!!
      LBiege
      • Re: This is the year of Linux

        Considering Linux is now outselling Windows close to 2:1, the "year of Linux" happened a long time ago.
        ldo17
        • this comment.....

          Made me laugh so much today at work. Thank you!
          xach
        • say what now!!!

          Am I in a different universe??? Man I know that stuff that I smoked last night was weird..
          Zami90
        • I must have missed...

          ...Linux in the pie chart above. If this is true, that would mean that Linux would have at least 7 - 8% of the OS market share. Wait... no, I didn't miss it, Linux is not listed. Maybe Zack just forgot to include? Oh well.
          toph36
          • easy explanation

            Linux is not sold, this is why. This chart lists market share of total desktop OS sales.

            But you can continue to pretend that Linux does not exist.
            danbi
          • So then how ...

            is it "outselling" anyone 2:1. I guess that comment was just dumb all round huh?
            RedSoldat
        • How is Linux outselling Windows 2:1?

          I haven't seen it running any desktops anywhere.

          And please don't say "routers and smartphones" as routers aren't PC's, and we've been told that malware on Android doesn't count as Linux malware because Android isn't Linux.
          William Farrel