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The big update in this app is that Google Now is available for iOS.
After a week of use though, is this much-hyped feature worth all the talk?
As it presently stands: No.
And that's because I will not allow Google to enable its Google Web History for my profile. That results in missing out on all the nifty timely cards for regularly searched items, such as sporting teams and the like.
The conspiracy theory part of my brain says that the search giant is probably storing that data anyway, so why not embrace the insanity and just let Google Now do its thing?
It's just that I do not think Google and I are ready to take our data mining relationship to the next level.
It's not you Google Now, it's me.