Only 13% of retailers say their customer databases are 100% accurate and complete, even though 63% of retailers say maintaining up-to-date data is important to enhancing customer satisfaction, study by Dynamic Markets for QAS says.
Only 13% of retailers say their customer databases are 100% accurate and complete, even though 63% of retailers say maintaining up-to-date data is important to enhancing customer satisfaction, study by Dynamic Markets for QAS says.
Artificial Intelligence
AI for Good: Microsoft's plan to preserve endangered heritage
Microsoft looks to 'do for data sharing what open source did for code'
Microsoft is working to standardize data-sharing terms via pre-designed licensing agreements, the first of which now are available for preview and comment. ...
Forget silicon - SQL on DNA is the next frontier for databases
A couple of years back, even researchers would wave off using DNA to store data as something too futuristic to have any practical value. Today, you can extend PostgreSQL with the right ...
Singapore government systems still weak in IT controls
Auditor-General Office finds weaknesses in IT controls of several government entities including the Ministry of Defence and Ministry of Finance, where third-party access rights ...
Singapore hopes to groom data protection officers with training framework
Government agency responsible for data protection legislation has released a competency framework and skills roadmap detailing skillsets data protection officers need, and ...
Microsoft-Accenture joint venture Avanade to launch an Adobe practice
Microsoft and Adobe's ties keep getting tighter.
Singapore's public sector to adopt new measures to tighten data security
Following a "stocktake" of the public sector's security practices, Singapore's government agencies will roll out "technical measures" for existing as well as new systems to beef ...
Brazil gears up to enhance data analytics to tackle benefit fraud
Interoperability and workforce training to use more data in decision-making are at the core of projects underpinning the reform of the country's pension system. ...
You can’t ignore GDPR in customer service
How customer data moves through your contact center will determine your compliance path.
Brazilians report lack of cybersecurity skills
Not knowing what to do to protect their digital lives is a source of distress for users in the country, says report.
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