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$21.1 bln spent on Internet ads in 2007

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) announced that Internet advertising revenues for 2007 are estimated to grow to $21.1 bln, a 25% increase over the previous revenue record of nearly $16.9 bln for full year 2006. Q4 2007 revenues totaled approximately $5.9 bln, making it the highest quarter ever reported and representing a [...]

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) announced that Internet advertising revenues for 2007 are estimated to grow to $21.1 bln, a 25% increase over the previous revenue record of nearly $16.9 bln for full year 2006. Q4 2007 revenues totaled approximately $5.9 bln, making it the highest quarter ever reported and representing a 13% rise QTQ and a 24% increase YTY. All four quarters reported in 2007 include record level revenues.