Business
39.42% of sports sites visitors are women
Nielsen//NetRatings analyzed Web usage data for sports sites in July 2005. 39.
Nielsen//NetRatings analyzed Web usage data for sports sites in July 2005. 39.42% of sports sites visitors are women. 35.67% of visitors are between 35 and 49 years old.
Who visits sports sites | |||
Target | Audience, 000 | % | |
Total | 57,553 | 100 | |
Male | 34,865 | 60.58 | |
Female | 22,688 | 39.42 | |
Age | 2 - 11 | 1,437 | 2.5 |
12 - 17 | 4,391 | 7.63 | |
18 - 24 | 3,180 | 5.52 | |
25 - 34 | 7,962 | 13.83 | |
35 - 49 | 20,532 | 35.67 | |
45+ | 27,218 | 47.29 | |
55+ | 13,335 | 23.17 | |
65+ | 4,458 | 7.75 | |
Household income | $ 0 - 24999 | 2,556 | 4.44 |
$ 25000 - 49999 | 11,825 | 20.55 | |
$ 50000 - 74999 | 15,935 | 27.69 | |
$ 75000 - 99999 | 11,218 | 19.49 | |
$ 100000 - 149999 | 9,684 | 16.83 | |
$ 150000+ | 5,379 | 9.35 | |
No Response | 956 | 1.66 | |
Source: Nielsen//Netratings Netview |